Why Video
Video is fast becoming a premier way for associations to cut through the clutter to educate, inform and inspire members and prospective members. As associations strive to communicate more, faster, you will need to embrace new media to grab attention. This applies to all audiences. 70% of millennials are likely to watch a company video when shopping online and 59% of senior executives would rather watch a video than read text, when both are available.
Do you find yourself saying...
We don't have the resource to do video
Video is too expensive
Content (& strategy) is hard to manage
You can boost your conversion rate by up to 80% simply by including a video in your homepage. Imagine increasing your recruitment conversations by 80% in one-year - what impact would that have on dues?
At AssociationTV.UK we help associations use video strategically to accomplish objectives, address member needs and generate revenue and can make it easy! Our high-touch, results driven, full-service team can supplement your internal resources on strategic planning and content generation, filming, editing, sponsorship and revenue management.